Earthcare Recycling, LLC

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EarthCare Recycling is a landscape supply outlet located in Florence SC. They are extremely unique due to the product line that they offer. Not only do they offer trees, shrubs, ground covering etc. that most landscape supply outlets offer, they also carry crushed and recycle stone, brick and other hardscape products. EarthCare Recycling lives up to their name because they not only sell recycled products; they actually handle the recycling themselves. They will come get almost all hard waste material and subsequently recycle the material to then sell at their outlet.

Being such a unique business model, it was quickly recognized by the owner & president, J.C. Wilkie that they needed to initiate a marketing strategy while maintaining a certain budget.

Our team conceptualized an emotion evoking website infrastructure that contained many features and functions that would provide solid solutions that were measurable.

The key was not only come up with something that drove people to the website by using online search marketing through search engine optimization (SEO), search engine marketing (SEM) and social media but to also provide them a website that was as unique as the business model itself.

We decided to launch an ecommerce website that enabled people to go online and purchase their landscape products and subsequently pick them up or have them delivered and even installed.

With a product line such a rock, stone, brick and even full PlayNation play sets; you can’t just call UPS or FedEx to deliver it. We handled this by implementing a delivery fee based on distance of delivery.

Our team has designed multiple other websites for other business owners simply based on the cosmetics of this website. Now, that is good looking!